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ABOUT US
We are the exclusive manufacturer of Pitch Black Asphalt Emulsion Sealcoat of Michigan. Our family has been in the asphalt industry for over 30 years. We started our own company to ensure customers were getting asphalt work done correctly. . There was a continuous lack of sealcoat options in our great state of Michigan which was a major concern. Going back to coal tar and dealing with negative consequences wasn't an option any longer. . After meeting Robert Archie with Pitch Black and doing extensive research on the material, company, building a tank, and even shipping in material from the Wisconsin Pitch Black plant for an entire season before becoming an official Pitch Black manufacturer.
Our goal is to produce a superior asphalt based sealcoat while protecting our air, ground and water. We firmly believe that you do not have to sacrifice quality material for health and safety. Pitch Black Asphalt Emulsion Sealcoat has No Toxic Chemicals - No Bull
0.00% PAHs - 0.00% Competition
Pitch Black is just that too - it speaks for itself
CONTRACTORS IN MICHIGAN
TESTIMONIALS
"Switching from coal tar to asphalt emulsion sealer was a very easy decision for our company.
For years we have been aware of the harmful effects of coal tar. Working with Emulsion has
given us the peace of mind knowing that our employees no longer have to be susceptible to the
negative effects. It is an easy product to use and have been very happy with the end results
after completing each job. Our employees have been very happy using the new product. One of
the most consistent positive feedbacks I heard throughout the season, was not having to deal
with the sealer burn. Coal tar was very harmful on the skin and not easy to get off. We no longer
hear from our customers questioning how long that horrible smell will last. Using an eco-friendly
sealer has greatly benefited our sales. As our society becomes more aware of creating change
for a healthier work environment as well as protecting our water ways and natural resources,
offering a product that is guaranteed safe becomes one our top sales pitch. Educating our
customers is very important to us. Being able to offer a high quality product, at an affordable
price that is safe, has definitely helped our company stand out among the rest."
"We highly recommend Pitch Black Asphalt Emulsion Sealcoat. They are extremely
knowledgeable about the industry and have HIGH quality Sealcoat. What we like most about the
sealcoat is how black the color is, thickness, durability & how quickly it dries. Best sealcoat on the PLANET!!"
"We began using Pitch Black Asphalt Emulsion Sealcoat in 2017. It was a very reluctant switch
for our company as we had tried asphalt emulsion sealcoat before and they just did not hold up
very well, never even lasting a full year. After those failures, we decided we would never
switch from coal tar emulsion unless coal tar emulsion became unavailable. However, we were
convinced to try Pitch Black Asphalt Emulsion Sealcoat to begin our 2017 season and we were
pleasantly surprised and have never looked back. As end users of Pitch Black Asphalt Emulsion
Seal Coat there is no comparison. After using Pitch Black Asphalt Emulsion Sealcoat, we will
never go back to using coal tar emulsion sealcoat. The nasty smell, the coal tar burns and
general unpleasantries of handling a toxic product are gone."
"Change is never easy! We have used coal tar for many years. Also tried other brands
of sealers. With the wonderful help and guidance from Dark Force our Pitch Black
Asphalt Emulsion Sealcoat sales representatives, we have been truly satisfied with the
Pitch Black product. We have noticed the changes with the Pitch Black product. It is
easier to cleanup. No harshness from the smell or burns to the skin. We have picked up
more sales. An example of this increase, we picked up a large senior community
project. The property manager said the community would eat up the fact that it was eco-
friendly. Because it would say it was safe for their ponds with fish and ducks."
"Here at I-Deal we always put quality ahead of everything. We made the big switch from coal tar
to Pitch Black Asphalt Emulsion Sealcoat in 2022. We are pleasantly surprised with the results.
The material that was provided to us is top notch and extremely comparable to the results of
coal tar. Dark Force has excellent customer service and is a company you want to work with.
It’s time to leave the stigma that asphalt emulsion has in the past!"
"I decided to switch to asphalt emulsion sealcoat because I have for many years had a breathing
and chronic sinus problem. Over the years I have felt it has gotten worse and worse, even
though I have tried to wear a mask. But as we all know wearing a mask in the hot sun is
uncomfortable and inconvenient. So eventually you end up taking it off. So for me this was a
health reason that I needed to switch to a product that enabled me to make money and not have
to turn around and spend it on medical bills."